The More You Know

1960s Tab Commercial: Drink More Soda And You Won’t Be Ugly

In our scouring of various vintage ads, The Jane Dough’s learned a few things about women. For starters, we now know that brewing a bad cup of coffee is a divorce-able offense — and one of the greatest personal failings a person can possibly have.

And today, we’re learning of the mythical powers of Tab.

You didn’t know? According to this ad from the 1960s, Tab makes you a “mind-sticker,” which, in addition to being a totally bizarre mental image, means you’re worth thinking about. Because Tab made you pretty. If you don’t drink Tab, he won’t think about you, you hideous, non-Tab-drinking monster.

Yep, that creepy jingle will be stuck in my head for the rest of the day. Kind of like Tab. It worked!

Have an absurdly old-fashioned video on “women’s work”? Nominate it for Monday’s PSA at amy@thejanedough.com.Have an absurdly old-fashioned video on “women’s work”? Nominate it for Monday’s PSA at amy@thejanedough.com.

[via CineGraphic]

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