Bon Appetit Says Grilling and Being a Fortune 500 CEO are “Dude” Things
12:30 pm, June 18th | by Grace Rasmus
In the series “Dudes Grilling Things,” Bon Appetit decided to lay down the law by letting us know what the indisputably “dude” things are in life: “grilling … crying about sports games, and being Fortune 500 CEOs.” Uhh, what?
The segment, which features a bunch of videos of men setting meat on fire and talking about it, had this intro:
It’s a cliche because it’s true: men like grilling things. Women like grilling things too, of course, but at this point in history, grilling, like crying about sports and being Fortune 500 CEOs, is firmly located in the domain of Dude. And wouldn’t you know it, we’ve got six meat-tastic videos of men — Adam Perry Lang, Adam Rapoport, Bobby Flay, Dale Talde, Michael Mina, and Texas BBQ’s best and brightest, to be precise — working their testosteronial charms over hot grills. Watch and learn.
The sports and grilling jokes are super lame and nothing new — it’s really just “lazy sexism,” as Kelly Maxwell at Bust.com put it — but ladies were still not happy about Bon Appetit‘s attempt at “tongue-in-cheek” humor, especially with that Fortune 500 CEO quip. In 2012, women held only 14.3 percent of executive officer positions and flippant comments about gender roles and “domains” only perpetuate the biases that hold women back.
In response to the outcry, Bon Appetit replaced “being a Fortune 500 CEO” with the phrase “[inadvertently sexist attempt at humor deleted]” and attached an Editor’s Note at the top of the series:
Editor’s Note: We’re aware that some readers did not like our attempt to be tongue-in-cheek here. We apologize. We in no way meant to imply that women aren’t just as masterful at the grill.
Nothing should be squarely and exclusively put in the “domain of the Dude” — no preferences, hobbies, career aspirations, etc. There are thousands of exceptions to every single sexist stereotype that has ever existed so it’s time to give it a rest.