Lisa Frank: ‘I’m Crazy, I’m A Lunatic, We Have To Stop Me’
9:30 am, October 18th | by Laura Donovan
If you were a young female in the ’90s, chances are Lisa Frank was a central part of your childhood. Her bright folders, drawings of magical and wondrously chipper animals, and pretty merchandise surely got you in trouble at some point or another in school, likely because you were too busy gazing at your magenta classroom supplies to actually listen to the teacher. The real Lisa Frank, who of course is the mastermind behind all these products, is still going strong in Tucson, Ariz., which Urban Outfitters visited just to see the creative genius.
Though Frank asked the company not to film her face, she agreed to an interview and said of her work, “What encompasses the world of Lisa Frank? That would first and foremost probably be rainbows and then hearts, music notes, teddy bears, unicorns, stars, color, fantasy, jewels…everything that makes a kid happy, smile.”
I’m dizzy just thinking about all that! How did I stare at her items for hours and hours on end as a 7-year-old without getting a headache? I suppose I just got sucked into it, kind of like how Frank was consumed by art as a youngster. She continued:
“When I was little, I was totally a girly girl and I was a huge colorer…To keep me quiet, they brought the coloring books and the crayons and I used to fill up the books…I’m crazy. I’m a lunatic! I mean we have to stop me and say okay it’s enough because one illustration can get hundreds of hours in it. It’s really kind of madness.”
Say what you will about the content of Frank’s work, but her work ethic is downright inspiring.
FUN FACT: Mila Kunia starred in a Lisa Frank ad nearly 20 years ago. NOW look at the young actress: she’s the sexiest woman alive! Frank really is magical.