Guess Which Brands Are Winning (And Losing!) In Social Media?
8:30 am, February 14th | by Amy Tennery
Yes, dollars and cents, stock prices, and all that are true measures of brand value. But what about sociability? Which brands are ranking high in the world of social media?
Sociagility sought to answer just that, measuring several companies’ social media engagement on five different levels — popularity, receptiveness, interaction, network and reach.
And, yep, by Sociagility’s standards, Google was the big winner. Not a huge shock. But some of the other top ranking names — Johnson & Johnson, Singapore Airlines and Nokia — were more of a surprise. (As were some of the social media losers; they were ranked as well.)
Check out all the data below.
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http://profile.yahoo.com/NYZ6R7HTH7W43XKDEEYFPDNZLE Kim
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