Reebok Ad: “Cheat On Your Girlfriend, Not On Your Workout”
11:45 am, March 21st | by Amy Tennery
At least it would appear that way.
In a move of promotional wizardry, Reebok has released an offensive ad targeted at men, which reads “Cheat on your girlfriend, not on your workout.” It’s the kind of ad you might see on “Mad Men” — if the executives on “Mad Men” were subjected to sensitivity training from Larry The Cable Guy.
Luckily (for Reebok) it would appear that the ad isn’t an international campaign, but rather a single-store billboard that appeared in a German gym. Still. Wow.
[H/T Business Insider]