Twitter Conversations May Increase TV Viewership; These Tweets Won’t
3:44 pm, August 6th | by Colette McIntyre
A groundbreaking study by Nielsen has found that Twitter chatter can inspire people to tune in to particular shows. Researchers studied Twitter conversations and minute-by-minute Nielsen ratings of 221 episodes of prime-time shows; 29 percent of the time, tweets caused a “significant increase” in ratings.
As the New York Times reports, Nielsen and Twitter are already business partners, having formed a new metric called Nielsen Twitter TV Rating that measures online conversations about shows. If this study’s methodology can be trusted, an increasing number of networks are going to invest in social media. Soon any Twitter handle worth its salt will have to be up on all the new hot shows and related hashtags, but what is a working girl to do? Your Klout score needs some resuscitation but it’s impossible to keep abreast of all the political thrillers, family comedies, and Ryan Murphy shows at once, even with DVR on your side! Well, fret no longer — the Jane Dough is here to help! Below are sample tweets for some of fall TV’s most buzzed about series. These handcrafted pre-tweets are guaranteed to be specific enough to fool your followers but generic enough to be deployed at any point in the season.
James Spader stars as traitor to the US government who has returned to give his secrets to the FBI.
You tweet: “Did someone put James Spader’s HAIR on the blacklist?! Eh? He’s BALD! But OMG, that thriller mystery secret twist that happened..I CAN’T”
Anna Faris stars as Christy, a newly sober single mom, who has a complicated relationship with her mom, Bonnie, who is also struggling with addiction.
You tweet: “Will Christy & Bonnie ever make it work, LOL!! So dysfunctional! But heartwarming! And that one drug story really made me chortle! #MOM”
Marvel’s Agents of S.H.I.E.L.D.
Agent Phil Coulson puts together a small team of S.H.I.E.L.D. agents to handle strange new cases.
You tweet: “Gotta love that classic Whedon witty banter! Fuck these periods tho, amirite?! #SHIELD”
A laid-back NYPD detective (Andy Samberg) gets a new tightly-wound boss who wants him to grow up and respect the badge.
You tweet: “Sure #Brooklyn99 is funny — Andy Samberg just CAN’T GROW UP. LIKE, WHAT?! LOL GET OUTTA HERE, YA GOOF! — but it’s no ‘I’m On A Boat’”
The Tomorrow People
The story of several young people from around the world who represent the next stage in human evolution, possessing special powers,
You tweet: “The Tomorrow People? More like The To-MOUNT-ME People. Because they’re all so hot. Especially that one hot guy fanfic writers like. #Smoking”
The Michael J. Fox Show
A comedy inspired by the life of Michael J. Fox
You tweet: “OMG! MICHAEL J. FOX! MARTY MCFLY! ALEX KEATON! SPIN CITY…DUDE! NATIONAL TREASURE! MAYOR OF PERFECTSVILLE! YOU COMPLETE OUR NATION!”