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Point/Counterpoint

Is Martha Stewart’s Dating Life Hurting Her Brand?

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If you’ve been living under a rock, you may not have heard that Martha Stewart is trying her hand at online dating. Is this off brand? Is it a branding issue at all?


#womenatthewatercooler

Your New Everything: A Picture of Martha Stewart’s Cat Sitting in an Urn

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In today’s #watwc, Martha Stewart’s cat, Princess Peony (we wish we made that up), glares at us from her urn throne, some ladies share their thoughts on New York City’s soda ban, Caitlin Moran confesses to harboring secret Michelle Obama friendship fantasies, and more!


#womenatthewatercooler

Women of Twitter on the Oscars

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In today’s #watwc, ladies share their thoughts on the (surprisingly?) sexist Oscars, Martha Stewart is busy repotting her stephanotis plants, we don’t know what Katie Couric is talking about but it sounds sexy, and more!


#womenatthewatercooler

Martha Stewart is Confused by the Term “YOLO”

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In today’s #womenatthewatercoolerroundup, Martha Stewart wants to know if “YOLO” is Scrabble appropriate, Sally Jessy Raphael clearly doesn’t know the meaning of “TMI”, Paula Pell is getting ready for her New Year’s Eve smooch, and more!


In Brief

Lisa Gersh’s Departure From Martha Stewart Living “Driven By Company’s Expansion Beyond Her Sweet Spot”

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Today in CEO shakeups: Lisa Gersh, who was named the CEO of Martha Stewart Living Omnimedia in May 2012, is stepping down after a lackluster third quarter, in which the company “lost $50.9 million, compared with a loss of $9.7 million a year earlier.” Ouch. Those kinds of numbers would be enough to encourage a change in management, but there is another factor that may have contributed to Gersh’s departure from the company.


Yikes — Martha Stewart’s Brand Finished 2011 With $15.5M In Losses

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It’s been a rocky road for Martha Stewart Living Omnimedia, and yesterday’s release of the company’s Q4 earnings report didn’t help matters much.


Martha Stewart Unveils Home Office Line Designed With Women Entrepreneurs In Mind

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It’s a $21 billion business, with a largely female clientele: home office organization. Yes, people do actually spend that much on planners and file folders and sticky tabs and all of those things you never think you need until you’re without them.

But if it’s such a booming business, why do most office supplies look like someone smuggled them out of the “Erin Brockovich” props department? Surely we can do better.

In fact, Martha Stewart already has.


Friday Flashbacks

Friday Flashback: Martha Stewart Hangs Out With Miss Piggy In ’96

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We enjoy following the current lives of powerful women. But sometimes it’s fun to look back and remember how those women ended up where they are today. Each Friday, we’ll dig up a vintage video starring your favorite leading ladies in their early days.

Today: Martha Stewart welcomes Miss Piggy to her show in 1996.


The Top 5 Martha Stewart Christmas Videos

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When Christmas rolls around, we all wish we were a little more like Martha Stewart. But it’s not too late to learn! Herein, our five favorite Martha Stewart Christmas videos.


Friday Flashbacks

Friday Flashback: Martha Stewart Cooks For 77 Million People In 1987

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We enjoy following the current day-to-day lives of the rich and powerful. But sometimes it’s fun to look back and remember how those moguls ended up where they are today. Each Friday, we’ll dig up a vintage video starring your favorite movers and shakers in their younger days.

Today: Martha Stewart’s 1987 Thanksgiving-themed Kmart commercial!


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